How to Avoid Dishonest Leaflet Delivery Companies

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Leaflet distribution can be a great way for businesses to reach their target audience, but it’s important to be careful when working with a leaflet delivery company to avoid being scammed. Unfortunately, some companies may not deliver the leaflets as promised, or may not even deliver them at all. Here are some tips on how to avoid being scammed and ensure that your leaflets are actually delivered to your target audience.

  1. Research the company: Before working with a leaflet delivery company, do your research and read reviews from other customers. Look for a company with a good reputation and a track record of delivering leaflets as promised.
  2. Check for accreditation: Look for a company that is a member of a professional trade association, such as the International Direct Marketing Association (IDMA) or the Direct Marketing Association (DMA). These organizations have strict codes of conduct that members must adhere to, so you can be sure that the company is reputable.
  3. Ask for a detailed plan: Ask the company for a detailed plan of how they will deliver the leaflets. This should include information on the areas where the leaflets will be distributed, the number of leaflets that will be delivered, and the method of delivery.
  4. GPS tracking: Some leaflet delivery companies offer GPS tracking, which allows you to see exactly where and when the leaflets were delivered. This can give you peace of mind that the leaflets have actually been delivered and not thrown in the bin.
  5. Get a sample of the distribution area: Ask the company to provide you with a sample of the distribution area to ensure that your target audience is being reached. This will also help you to ensure that the leaflets are being delivered to the right areas.
  6. Get a report: Once the leaflet distribution is completed, ask for a report to be provided. This should include the number of leaflets delivered, the areas where the leaflets were distributed and the GPS tracking of the delivery process.

By following these tips, you can ensure that your leaflets are actually delivered and not thrown in the bin. By working with a reputable leaflet delivery company, you can be confident that your marketing efforts will reach your target audience, resulting in a better return on investment.